WASHINGTON, DC (September 28, 2008) – The College Portrait^TM website provides high school students, parents, guidance counselors and other stakeholders with access to basic, comparable information about student characteristics, costs, student experience and learning outcomes for 302 public four-year colleges and universities presented in a user-friendly format.  The new website is launching today at: www.collegeportraits.org.

College Portrait^TM is a product of the Voluntary System of Accountability^TM project, a partnership between the National Association of State Universities and Land-Grant Colleges (NASULGC) and the American Association of State Colleges and Universities (AASCU) with funding from Lumina Foundation for Education.  

Since unveiling the College Portrait^TM report format and initiating the recruiting effort in November 2007, nearly 60 percent of the 520 member institutions of the two higher education associations have agreed to participate in the project and 194 have already posted a College Portrait^TM.  This represents four-year institutions enrolling some 3 million undergraduates and nearly 60 percent of the total undergraduate enrollment in four-year public colleges and universities.

“The College Portrait^TM places America’s four-year public colleges and universities at the forefront of the higher education accountability movement,” said Peter McPherson, president of NASULGC.  “College Portrait^TM is designed to be trustworthy source of reliable data for prospective students, families, policymakers and the general public. It becomes the only voluntary accountability program that includes student learning outcomes and easily comparable information for a majority of the nation’s public four-year colleges and universities.” 

“No one should be surprised that public higher education has taken the lead on accountability,” said Constantine W. (Deno) Curris, president of AASCU.  “Our institutions have a long history of commitment to public accountability and learning outcomes.  College Portrait^TM is being unveiled at a time when severe financial constraints for both families and state governments increase our obligation to provide dependable, accurate information in keeping with our public trust.”

CollegePortrait.org

The website provides an overview of the College Portrait^TM report and an interactive map with links to all participating four-year public colleges and universities.

“The new website provides a convenient, single location for high school students, parents and others to learn how to use and where to find the College Portraits^TM,” said Christine Keller, executive director of VSA^TM. 

Website visitors can view a sample College Portrait^TM, which includes descriptions and explanations of the data contained in each report.  An interactive map allows users to easily locate participating colleges by state and includes links to each institution’s College Portrait^TM, general website and an email address to request admissions information.

College Portraits^TM are divided into three sections: Student and Family Information, Student Experiences and Perceptions, and Student Learning Outcomes.

The three-page Student and Family Information section addresses issues such as cost of attendance, degree offerings, living arrangements, student characteristics, graduation rates, transfer rates, and post-graduate plans.  The College Cost Calculator enables students and their families to accurately estimate the net cost of attending a participating college or university.  The Student Success and Progress Rate, using data from the National Student Clearinghouse, provides an accurate picture of student progress within the higher education system and offers a valuable alternative to the current method of reporting graduation rates.

“We are particularly proud of the cost calculator and the progress rate measure,” said David Shulenburger, vice president, academic affairs at NASULGC.  “Studies have demonstrated that for many students, especially those from economically disadvantaged backgrounds, the perceptions about the cost of college are a major stumbling block to attendance.  The progress rate measure will provide insight to student progress in an era when many students attend more than one institution in pursuit of a degree.”

The second section, Student Experiences and Perceptions, provides a snapshot of student experiences and activities and their perceptions of a particular college or university.  Participating institutions can report the results from one of four student engagements surveys: College Student Experiences Questionnaire (CSEQ), College Senior Survey (CSS), National Survey of Student Engagement (NSSE), and University of California Undergraduate Student Experience Survey (UCUES).  The survey results focus on six specific areas of student engagement: group learning, active learning, experiences with diverse groups of people and ideas, student satisfaction, institution commitment to student learning and success, and student interaction with faculty and staff. This type of information is important as students who are actively involved in their own learning and development are more likely to be successful in college.

Student Learning Outcomes, the final section, focuses on student learning using two methods: links to institution-specific outcomes data such as program assessments and professional licensure exams and a pilot project to measure student learning gains in critical thinking (including analytic reasoning) and written communication through one of three examinations: Collegiate Assessment of Academic Proficiency (CAAP), Measure of Academic Proficiency and Progress (MAPP) or the Collegiate Learning Assessment (CLA).

The pilot project requires participating institutions to select from one of three instruments to measure broad cognitive skills. Skills will be measured at the institution level across all academic disciplines. Results will be described as the learning gains between the freshman and senior years and as the actual average test scores for freshmen and seniors.

Since the measurement of student learning at the institutional level is not widespread, many institutions will need a period of time to find the best methods of administration and to determine how to use the test results to improve their educational programs before making the results of the outcomes tests public. For a period of four years, institutions may choose not to publicly report test results. After the four-year period is concluded, institutions will report and update the results at least once every three years.

The VSA^TM project and development of College Portrait^TM has benefitted from the involvement of more than 80 higher education administrators and faculty members from more than 70 NASULGC and AASCU institutions over a two-year period.  Data elements included in the College Portrait^TM were identified based on input from student/family focus groups, feedback from the higher education community and higher education research. 

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 College Portrait Background

 www.collegeportraits.com

College Portrait^TM is a product of the Voluntary System of Accountability^TM project initiated two-years ago by the National Association of State Universities and Land-Grant Colleges (NASULGC) and the American Association of State Colleges and Universities (AASCU).

 

College Portrait^TM By the Numbers:
184 NASULGC member universities
336 AASCU member colleges and universities
302 total participating institutions
58.0 percent of combined membership

Enrollment Statistics
11 million - undergraduate enrollment at four-year institutions
8 million - undergraduate enrollment at public four-year institutions
3 million – undergraduate enrollment at private four-year institutions
3 million – undergraduate enrollment covered by VSA participating institutions
40 percent of total undergraduate enrollment (private/public)
60 percent of total undergraduate enrollment (public)
4 million – total enrollment covered by VSA participating institutions
38 percent of total enrollment (private/public)
61 percent of total enrollment (public)

Fast Facts
All 23 of the California State University campuses are participating and have their College Portrait^TM reports posted.
All 14 of The Pennsylvania State System of Higher Education (PASSHE) campuses are participating and have their College Portrait^TM reports posted.
All 8 of the University of Louisiana System campuses, the first institution to join VSA and the first to have College Portraits^TM posted in March 2008, are participating.
All 33 of the Texas public universities—across all systems—are participating.
All 16 of the University of North Carolina system universities are participating and 13 have posted College Portraits^TM.
All 14 of the Ohio public universities are participating.
All 7 of the Kansas public universities are participating.
All 4 campuses of the University of Missouri are participating and all of posted College Portraits^TM.
All 6 of the South Dakota Board of Regents' system schools are participating and all have posted College Portraits^TM.
All 13 of the University of Wisconsin System universities are participating and all have posted College Portraits^TM.
All 3 of the Iowa public universities are participating.
8 of 11 Big Ten schools are participating.
10 of 12 Big 12 schools are participating.
18 of the 34 AAU public institutions are participating.

 

College Portrait^TM Features:
 

Student and Family Information section contains:
Data on cost of attendance, degree offerings, living arrangements, student characteristics, graduation rates, transfer rates, and post-graduate plans. 
The College Cost Calculator which enables students and their families to accurately estimate the net cost of attending a participating college or university. 
The Student Success and Progress Rate, which uses data from the National Student Clearinghouse to provide an accurate picture of student progress across institutions.

Student Experiences and Perceptions section contains:
A snapshot of student experiences and activities and their perceptions of a particular college or university using the results from one of four student engagements surveys: College Student Experiences Questionnaire (CSEQ), College Senior Survey (CSS), National Survey of Student Engagement (NSSE), and University of California Undergraduate Student Experience Survey (UCUES). 

The survey results focus on six specific areas of student engagement: group learning, active learning, experiences with diverse groups of people and ideas, student satisfaction, institution commitment to student learning and success, and student interaction with faculty and staff.

Student Learning Outcomes section:
Focuses on student learning using two methods: links to institution-specific outcomes data such as program assessments and professional licensure exams and a pilot project to measure student learning gains in critical thinking (including analytic reasoning) and written communication through one of three examinations: Collegiate Assessment of Academic Proficiency (CAAP), Measure of Academic Proficiency and Progress (MAPP) or the Collegiate Learning Assessment (CLA).

Skills will be measured at the institution level across all academic disciplines. Results will be described as the learning gains between the freshman and senior years and as the actual average test scores for freshmen and seniors.  (Since the measurement of student learning at the institutional level is not widespread, many institutions will need a period of time to find the best methods of administration and to determine how to use the test results to improve their educational programs before making the results of the outcomes tests public. For a period of four years, institutions may choose not to publicly report test results. After the four-year period is concluded, institutions will report and update the results at least once every three years.)

 

Frequently Asked Questions

1.      Why was the College Portrait^TM Created?

     College Portrait™ is a source of basic, comparable information about public colleges and institutions presented in a common, user-friendly format. It is  designed to be trustworthy source of reliable data for prospective students and their families. 

 2.      Who is the intended audience for College Portrait™?
       The primary audience for College Portrait™ is prospective students and their families. Other secondary audiences include: governing board members,   
      legislators, policy-makers, education researcher, and college and university faculty and staff.

 3.      How were the components of College Portrait™ selected?
       The College Portrait™ includes information identified by prospective college students and their families, the higher education community, and policy-   
      makers as important when comparing colleges and universities.  More than 80 higher education leaders from 70 public colleges and universities helped
      with the development of the College Portrait™. 

4.      What is the difference between VSA^TM and College Portrait™?
 The Voluntary System of Accountability^TM (VSA) is a program created by public colleges and universities to provide greater accountability to higher   education stakeholders through accessible, transparent, and comparable information.  College Portrait™ is the name of the five-page report designed to present the VSA™ data to the public.

The VSA™ and College Portrait™ are sponsored by two nonprofit organizations in Washington DC – the American Association of State Colleges and Universities (AASCU) and the National Association of State Universities and Land-Grant Colleges (NASULGC).  

AASCU and NASULGC represent more than 500 public colleges and universities across the United States. Participation in the VSA™ is voluntary; however, over half of these 500 institutions –302 at last count – have decided to join the VSA project.  Each of these colleges and universities will be posting their College Portrait™ within the next few months.

 5.      Why are College Portraits™ not available for all colleges and universities that are VSA™ participants?
       Institutions are continually signing up to be part of the VSA™ program and will generally post their College Portrait™ within 3 to 6 months of their 
      original sign up date. 

6.      Why do some College Portraits™ have missing data?
  Because some data items are more difficult to collect than others, a few items have longer timelines and will be posted within 1 to 4 years. 

 7.      Will the contents of the College Portrait™ website be updated?
        We are at the very beginning stages of the website. It will continue to grow and improve as institutions update and complete their College Portrait™ and
       we gather feedback from users.

 

Founded in 1887, the National Association of State Universities and Land-Grant Colleges (NASULGC, A Public University Association), is an association of public research universities, land-grant institutions, and many state public university systems. Its 218 members enroll more than 4.7 million students and award nearly one million degrees annually. With nearly $30 billion in research, NASULGC-member universities include 10 of the top 20 universities in total federal spending on research and development in science and engineering. As the nation's oldest higher education association, NASULGC is dedicated to excellence in learning, discovery and engagement. For more information visit www.nasulgc.org.

The American Association of State Colleges and Universities (AASCU) is the leadership association of 430 public colleges and universities Delivering America's Promise through their common commitments to access, affordability and educational opportunity. Enrolling more than 3 million students, these institutions fulfill the expectations of a public university by working for the public good through education, stewardship and engagement, thereby improving the lives of people in their community, their region and their state.